ABC Church

Financial Analytics
Apr 2025 – Mar 2026 · 12-Month Rolling ● Report Live

Monthly Analytics Report

Generated March 30, 2026 · Prepared by TurnkeyCFO · Confidential

Exec Summary

CFO Overview — March 2026

📈 Giving Trajectory

ABC Church closed March 2026 with $74,320 in total donations, an 18.4% increase over February and the strongest month on record. After a brief September trough, total monthly giving has grown nearly 7× since April 2025 — driven by a surge in external partner support and a maturing recurring base of 108 active donors.

🔁 Recurring Health

Recurring MRR reached $41,500 in March, representing 55.8% of total giving — a healthy predictability ratio. March saw a slight dip from February's $45,800 peak, driven by $8,204 in lost recurring giving from 12 churned donors. Expansion MRR of +$1,480 partially offsets, but warrants monitoring into Q2.

⚠️ Risks & Priorities

Donor churn has been consistent at 9–18 lost donors per month all year. March added 35 new donors — second-highest ever — but retention must improve for sustainable growth. The General Fund captures ~70% of all giving. Leadership should consider intentional campaigns around the Building and Missions funds, which remain underpenetrated relative to total growth.

Key Performance Indicators — March 2026
Total Donations (MTD)
$74,320
↑ 18.4% vs Feb
12-mo high: $74,320 (Mar)
Avg Gift Per Donor
$688
↑ 12.1% vs prior
All-time high: $712 (Feb '26)
Recurring MRR
$41,500
↓ Slight dip from Feb
55.8% of total giving
Donors Lost (MTD)
-12
$8,204 MRR at risk
108 total active donors
Giving Overview
Monthly Total Donations
Bar = Total Giving · Line = Recurring MRR · Apr 2025 – Mar 2026
Average Gift Per Donor / Month
Average donation amount across all active donors
New vs. Lost Donors
Monthly acquisition and churn by donor count
Monthly Recurring Giving — Waterfall
MRR Movement
12-month cumulative breakdown · New · Expansion · Contraction · Lost
New MRR
$162,840
Expansion MRR
$11,250
Contraction
-$9,180
Lost MRR
-$43,720
Fund Allocation & Donor Source
Gift by Fund
General Fund · Missions · Building · Community
Internal Tithes vs. External Partners
Church member giving vs. outside donor support
Recurring vs. One-Time Giving
Recurring vs. One-Time — Dollar Amount
Monthly stacked donation type by dollar value
Recurring vs. One-Time — Donor Count
Number of recurring vs. one-time donors per month
Donor Health
Active Donor Count — Monthly
Total unique donors who gave in each calendar month
Full 12-Month Summary
Monthly Detail Table
All figures in USD · Recurring metrics reflect month-over-month MRR changes

MonthTotal GivingRecurring MRR New MRRExpansionContraction Lost MRRActive DonorsAvg Gift

Analytics & Insights

CFO Commentary
📊
Headline Trend
655% Growth in 12 Months
Total monthly giving surged from $9,840 in April 2025 to $74,320 in March 2026 — a 655% increase in a single year. The church achieved this without a single month of decline in total giving, even through the September trough of $18,200. External partners, recurring conversion, and strong new donor acquisition all contributed. The trajectory is exceptional for an early-stage congregation.
🔁
Recurring Giving Analysis
MRR Now Funds 55.8% of Operations
Recurring MRR has grown from $5,200 → $41,500, and now covers more than half of monthly operational needs — a strong financial stability signal. The recurring donor base grew from 8 to 50 donors, meaning the average recurring gift is ~$830/month. The slight March dip from February's $45,800 peak is attributable to churn, not slowing new growth — with 35 new donors added, April recovery looks favorable.
⚠️
Donor Churn Risk
9–18 Donors Lost Every Month
The church has lost donors in every single month this year, totaling approximately $43,720 in cumulative lost recurring MRR. While new acquisition has outpaced losses, the September spike of -$15,660 lost MRR in a single month shows concentration risk. A structured lapse-detection and outreach program could recover 20–30% of churned donors, adding an estimated $8–12K annually in retained MRR.
🤝
External Partners
External Giving Now Exceeds Internal
External partner contributions exploded to $42,100 in March 2026 — up from just $1,800 twelve months ago and now exceeding internal tithes for the first time ($32,220). This is a double-edged dynamic: it signals strong external credibility and relationship-building, but also means revenue is increasingly reliant on non-member giving. Tracking partner retention separately from congregation growth is recommended going forward.
🎯
Fund Diversification
General Fund Dominates at ~70%
The General Fund consistently captures 70–75% of total giving, which is typical for an early-stage church but limits strategic flexibility. The Missions Fund showed meaningful growth in March at $14,400, and the Building Fund reached $6,300. A goal-based designated giving campaign tied to a visible project — facility expansion, a missions trip, or community initiative — could deepen donor engagement and diversify revenue meaningfully.
👥
One-Time Donor Conversion
~46% Conversion Rate — Room to Grow
In March, 58 one-time donors gave alongside 50 recurring donors — a 46% recurring conversion rate. This is the church's single highest-ROI improvement opportunity. If conversion increased to 60% among the same donor base, recurring MRR would grow by an estimated $7,800–$10,000/month at current average gift sizes. A simple 30-day onboarding sequence for new first-time donors could meaningfully close this gap.
📝

CFO Recommended Actions — Q2 2026

Based on this 12-month review, TurnkeyCFO recommends three priority actions for Q2: (1) Launch a recurring giving conversion campaign targeting the ~58 one-time March donors — a 40% conversion rate at the average gift size would add ~$15K in new MRR within 60 days. (2) Implement a donor lapse alert system — flag any recurring donor who misses two consecutive months and trigger a personal outreach touchpoint to address the consistent 9–18/month churn rate; even a 30% recovery rate saves ~$13K in annual MRR. (3) Set fund-specific giving goals for FY2026 — particularly for Building and Missions, which are growing but lack structured targets. Goal-based campaigns with visible progress tracking have historically increased designated fund participation by 20–35% in comparable organizations.